Many people feel a sense of awe when they hear the words chief executive officer (CEO). The title. The power. The chance to finally be the boss. While CEO is one of the most coveted job titles in the business world, it is also often misunderstood. While CEOs may seem almost magically powerful, they also need to follow certain principles to be successful. Unfortunately, the facts show that far too many CEOs are inefficient. From 2000 to 2013, an estimated 25% of CEO departures were involuntary.
From my experience of building companies over the years, I know that being a successful CEO means acting like a CEO. In other words, you can’t just assume the title and expect to reach success. You often need to act like a CEO before you even become one.
Acting like a CEO boils down to three main qualities: creating and prioritizing a vision, keeping good company (including yourself), and performing like a CEO, even if you don’t always feel like it.
Create and prioritize a vision: Avoid the daily grind.
Every day you spend at work is a day you should also have an eye on the future. This is what sets you apart as a CEO and your company apart from the competition. Your vision is the magic, the potential, the blue sky of what could be. It’s this vision that will help you articulate your goals and inspire quality people to join your team.
Some CEOs struggle because they don’t prioritize a clear vision. Instead, they fall into a tactical routine and face each individual problem that arises as it comes their way. This is the wrong way for a CEO to build a successful company. You need to define a clear picture of the company’s goals and prioritize that vision above the daily grind.
This point is important: Don’t assume that everyone in the company understands your vision all the time. It’s easy for employees (and even CEOs) to get stuck in the mundane details. Communicate your vision often and powerfully.
For example, I have many remote employees (especially now), so I try to keep communication as interactive as possible. I have used chat rooms, G Suite, Google Hangouts and Office 365. These and similar platforms allow you to deliver your vision in a way that builds trust, allows for team dialogue and streamlines communication.
Keep good company (including yourself).
Even when you have the vision of a CEO, if you don’t surround yourself with great people, your company will run into trouble. In fact, a bad hire can cost a company significant time and money. They can negatively affect employee morale, compromise employee relations and destroy your bottom line.
In my experience as a CEO, the key to hiring the best people is to screen for passion and an understanding of your company culture at the very beginning of the hiring process. If a potential employee doesn’t show that they want to work for my company above others, they usually won’t get the job, even if they are qualified. Of course, they need to pass a skills and competency test, but if their passion for our company culture and vision isn’t there, then the employee won’t be the best hire to contribute to the success of the business.
Make sure you are good company yourself. In addition to all the technical skills of a CEO, you need to show integrity and earn respect from others. As Richard Branson famously said, “My parents had always drummed into me that all you have in life is your reputation; you may be very rich, but if you lose your good name, then you’ll never be happy.”
Keeping good company means you live by a standard of behavior. Consequently, the best people will be attracted to you not because of your flashy car, but because of who you are.
Perform like a CEO, even when it’s difficult.
A good CEO is a leader, and a leader is the face of the company. As the face of the company, you are front and center. This mean you need to look like a leader, even when you don’t feel like it. This takes self-discipline, strength, confidence and self-esteem.
In a sense, good leadership is a type of performance. As a CEO, you need to be conscious of your behavior — simply because everyone else is, too. A performance is not the same thing as being fake or going through the motions. It means acting and taking responsibility for your actions.
Yes, there will be days when you question your decision to be a CEO, and probably many days when you feel in over your head. That’s OK. Accept that some days you won’t feel like being the boss. Remember, most people feel overwhelmed at times, and you often have to “act” like a boss before you feel like it, or even before your startup is as successful as you want it to be. If you act like it, your chances of reaching success dramatically increase, and that’s what makes acting like a CEO so exciting.
Your company only has so much time, money and resources, especially as a startup. As such, you want to make sure that you’re focusing on the most effective strategies that will drive others, and yourself, toward growth and success. Acting like a CEO in the above three ways will make a difference in your leadership style and your company. Find the courage to take your company out of its comfort zone and into the blue skies of possibilities.
"Ceo" - Google News
April 23, 2020 at 06:55PM
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How To Act Like A CEO: Three Essential Secrets To Reach The Top - Forbes
"Ceo" - Google News
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